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Showing posts from December, 2021

Best Retail Marketing strategies

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 Retail marketing refers to all the activities undertaken in the retail store by the retailers as well as the brand to promote the products to the customers in order to generate awareness, interest, and boost sales. We can say taking care of each and every part of the retail business can impact the retail business. Everything from the interior and exterior of the retail store, to in-store advertisements, product placements, offers and promotions, personality and behaviour of sales executive and a lot more things. Change in Retail Marketing Retail Marketing is not like when it used to be in the 19th century, which the help of advanced technology, increase in income of individuals made a lot of changes to retail marketing. Even nowadays, venture capitalists now prefer startups with the eCommerce business model than business models involving traditional distribution networks. This has put much pressure on the marketers and retailers to increase sales in the retail stores, which...

Digital Advertisement to target customers and boost online sales

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The latest consumer trends are at the forefront of digital advertising and marketing, but they also present an opportunity for marketers. As you work hard to stay competitive in this ever-changing industry--it is important not only to know what's trending right now (like social media ads) but how those choices can shape your future campaigns as well. With a successful track record of helping brands connect with prospective customers, I’ve really become the go-to expert in digital marketing. My knowledge base is vast and covers all aspects from SEO strategy to social media management--I can do it all! While we'll always ask these questions and trends will never stop changing, there are two key consumer behaviours to keep in mind: how consumers shop for products or services now versus five years ago. Additionally, it’s important not just because retailers want people buying their stuff but also as an indicator of what's popular at any given time - which can help guide cont...